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6/22/2017

How to monetize your website with ads Published by Staff

 your website might be providing information about your business, it can be used as a secondary form of income. Hosting advertisements and banners from other companies will monetize website while being lucrative if it’s set up correctly. Once you place ad onto the website, they have potential to continue making you money 24 hours per day. One of the best parts is that you don’t have to spen extra money to get on board with these services.

Types of advertisement campaigns

There are three main types of advertisements that are the most common for making you money: Pay-Per-Click, Pay-Per-Impression and Affiliated Marketing. All of these systems are easy to operate and can be used on virtually any website. In fact, some people make a living blogging as these ads generate enough income to replace full-time jobs. However, this takes a great deal of dedication and marketing on your behalf.

It’s not a get-rich-quick scheme, but it can give you money for doing nothing more than managing your website – which is something you should be doing anyway. One thing you need to be aware of when you monetize your website with ad placements is the inevitable link that will display your competitors. It may also be possible to show ads that are not appropriate for your content. Unfortunately, you can’t see the ads your visitors come across on your site. However, most systems allow you to fine-tune what you’re displaying by category.

Pay-Per-Click campaigns

The pay-per-click campaign is one of the most often utilized on websites. In this environment, you are paid anytime someone clicks on an ad. For instance: If someone visits your website and clicks an advertisement they see, you make money. The amount you receive varies on several factors, but it can range from $0.01 up to several dollars per visitor. In most systems, the amount you make is determined by how much the advertising company is paying for the space.

Pay-Per-Impression campaigns

Some online marketing companies offer pay-per-impression platforms. In this environment, you’re paid anytime that advertisement is displayed on your site. If someone visits your website and sees the advertisement, your make money. In most systems, the amount you’re paid is determined by the advertiser’s cost-per-thousand impressions, or CPM. For instance, you would get two-one-thousandths of a cent per impression if the advertiser offers a $2 CPM. This may not sound like a lot of money until you take into consideration the traffic to your website. If you generated 10,000 visitors per day, you could make $20 for doing nothing more than showing the ad.

Affiliated marketing

Affiliates work differently than PPC and CPM styles of advertising. You’re paid a commission of sales if someone purchases goods from the company you’re advertising. This has potential to make more money than PPC or CPM platforms, but requires a great deal more attention and marketing on your behalf. It works like this:
  • You sign up with an affiliate sharing company.
  • You look for companies you want to advertise on your website.
  • You apply to those companies to advertise their goods.
  • Once accepted, you copy and paste the advertisement code to add ads to website.
  • If a visitor on your site clicks on their ad, a special code is used to track whether or not that visitor makes a purchase.
  • If he or she buys something from that company’s website, you get a commission.
Each company on these affiliate sites offer varying degrees of commission. Usually this is in the form of a percentage of the sale, although some will offer flat rates. For the most part, you’re only paid if one of your visitors interacts with the advertiser’s website such as making purchases.


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